[As the light shifts around them, the color of the fabric melts from a bright vibrant cobalt to a deep lustrous red to a beautiful grass green, all manner of color. He does shift it a little closer to them; with it being fabric, they know it's only right that the customer feels it before buying at least.

They look down at the fabric, twisting a little between their own fingers in thought.]

Extremely rare find, hard to get my hands on. For you...

I think a fair cost would be an emotion. Or an important memory. Wouldn't have to be a big one, but one that's important. You wouldn't miss either that you choose.